Swedish Skin® Cosmetics Line Heralds New Era of Better and More Affordable Skin Care, Through Social Media Marketing
Chestnut Hill, MA (PRWEB) October 20, 2010
For years, high-end skin care has been unavailable to all but the rich.
It's no wonder, when those purchases have to cover costs of retail outlets, extensive tv and print advertising campaigns, distributors, not to mention medical insurance and pensions for all of these involved companies' employees.
Social Media may very well put an end to all that graft in the cosmetics industry.
Enter Swedish Skin CEO William Byrd, who has brought the absolute best in cosmetics down to a price range that most people can afford, by eliminating middlemen, third party distribution companies, television
advertising, and more "unnecessaryâ?¦ and possibly even "obsolete" business expenses.
Using social media, Byrd has discovered that he can reach Swedish Skin's enthusiastic customers either inexpensively or free, via social media platforms like Facebook, Youtube, and Twitter, directing all traffic over to the Swedish Skin website.
Swedish Skin skin-care products have been reviewed by youtube personalitiesâ?¦ whose entire history of videos have been collectively seenâ?¦ over 16,675,000 times (as of 10/19/2010).
These youtube celebrities have only recently published their Swedish Skin reviews, yet Swedish Skin's product review videos have already been seen over 115,420 times (as of 10/19/2010) - for free - and will
continue to get increasing numbers of viewings as those reviewers become more popular over time. Contrast that to paying for television or print advertising on an ongoing basis: No comparison.
Additionally, just one of those reviews boosted sales during the week it was published, by over 2000% (sales multiplied by 20x). This is a staggeringly successful way to bring quality skin care to everyone!
To learn more visit the official Swedish Skin website, find Swedish Skin on Facebook or twitter, or contact us directly. Complimentary samples are available for qualified media personnel upon request.
Contact for Media professionals: William Byrd, at 617-232-0032
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